What is Ubersuggest?
Ubersuggest is a fantastic free SEO tool which specialises in helping you generate new keyword ideas. The tool is owned by one of the most well-known Digital Marketers, Neil Patel. Ubersuggest lets you analyse your traffic, helps you get keyword ideas for your website, complete a site audit, and look at backlinks. The tool is great if you are on a budget and don’t have any more to spend on expensive SEO tools like SEMRush or Moz.
To get the best out of Ubersuggest, you need to log in with a Google Account which will enable you to access all the free features below!
Ubersuggest has a great feature which gives you Keyword Ideas either based on scanning your website for current keywords or by entering keywords about what your business offers. The feature will then generate keywords related to the keyword/website you entered. The feature also enables you to see the Search Volume so that you can see how much the keyword is searched a month.
The feature also enables you to see the Cost Per Click (CPC) which tell you the average cost if you were to pay for Google Ads, the higher the CPC the more valuable the keyword is. For SMEs, some ‘generic’ keywords can be expensive and will be less effective than long-tail keywords; these keywords are more specific and are usually longer than more commonly search for keywords.
Ubersuggest’s Content Ideas feature is a great feature which enables you to see a list of blog posts written related to the keyword you searched, the list shows you ordered by social shares and can help give you ideas for content you are writing for your website blog. The tool also enables you to see the estimated number of visitors per month and also how many backlinks the content has, this will help you to look at the content and give you ideas and can also help you to know how many backlinks you need to promote your content!
The Traffic Analyser feature of Ubersuggest has three options; Overview, Top Pages and Keywords:
The overview option enables you to enter your website and then see how many organic keywords you have on your website, organic monthly traffic, domain score and backlinks. This is also helpful for looking at your competitors and seeing the keywords they are ranking for, and also tells you their top SEO pages.
This tool also is good to have a look at your website as well and see the organic monthly traffic, keywords, domain score and backlinks which can help you to analyse where your website is ranking in search results.
Top-pages and Keywords option
The other options give you a more advanced look at the sections which you can see in the overview section of the Traffic Analyser.
The Site Audit tool in Ubersuggest is a really useful tool which enables you to audit your website and will give you a list of what needs to be updated on your website to make it more SEO friendly. For this tool however you need to log in with a Google Account in order to access this tool but the tool is still free once you have logged into Ubersuggest.
Ubersuggest has a great Backlink section which enables you to look at how many backlinks your website has and you can also have a look at how many backlinks your competitors have, this is really useful as you can see if there are any backlinks you could get that are from the same website as your competitors. The backlink tool also allows you to see the domain score and page score of the website which the backlink is from.
So if you are looking for a free SEO tool that is effective and can help improve your websites SEO, then Ubersuggest is a fantastic tool!
Jonathon Roberts – Digital Marketing Cheshire