What are Google Core Web Vitals?
Content Marketing | Digital Marketing | Marketing | Search Engine Optimisation

What are Google Core Web Vitals?

Google’s Core Web Vitals; the next Algorithm update will come out in May, but how will this affect your websites search engine optimisation (SEO) and how can you make sure that your website won’t be affected by the Google Algorithm update? Google’s update will fully bring page experience for users into ranking factors for websites….

Best Free Digital Marketing Tools for Marketers and Business Owners
Content Marketing | Digital Marketing | Marketing | Search Engine Optimisation | Social Media Marketing

Best Free Digital Marketing Tools for Marketers and Business Owners

I have created a list of the 10 best free Digital Marketing Tools for Marketers and Business Owners. The tools can help from anything from Email Marketing to Search Engine Optimisation. I hope you find the list informative, and you can use some of these tools in your business. Answer the Public Answer the Public…

How to use the SOSTAC Model
Digital Marketing | Marketing

How to use the SOSTAC Model

The SOSTAC® Model was first developed by P.R. Smith in the 1990s, and then later written in his book Strategic Marketing Communications (2004). SOSTAC® – An acronym standing for ‘Situational Analysis, Objectives, Strategy, Tactics, Action and Control’. The model is very useful when analysing the current Social Media use of a company or charity and also…

Free Google Tools to help with Digital Marketing, SEO and your Website
Digital Marketing | Marketing | Search Engine Optimisation

Free Google Tools to help with Digital Marketing, SEO and your Website

Google offers a wide range of free tools that you can use to help you improve your website and SEO. Thanks to Chris Grice and Karen Grice from Tree Frog Digital for the very informative Chester Marketing Club September event about the Google Toolbox. You can now find Chris Grice’s new Digital Marketing Podcast called…